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Fox News Achieves Record January Ratings While MSNBC Struggles in Key Viewer Demographic

Fox News sees historic growth under Trump administration, as MSNBC posts its lowest January numbers ever among adults aged 25-54.

  • Fox News recorded its highest-rated January ever, driven by coverage of Donald Trump's inauguration and early actions in office.
  • MSNBC's primetime lineup hit its lowest January viewership ever among the advertiser-coveted 25-54 age demographic, averaging just 63,000 viewers.
  • CNN experienced significant growth in the 25-54 demographic, with a 103% increase in primetime demo viewership compared to the previous month.
  • Rachel Maddow's return to a five-day schedule boosted MSNBC's overall viewership compared to December 2024, though the network still trailed far behind competitors.
  • Fox News dominated cable news rankings, taking 14 of the top 15 most-watched programs, with 'The Five' leading both total viewers and the key demo.
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