Overview
- Fox News recorded its highest-rated January ever, driven by coverage of Donald Trump's inauguration and early actions in office.
- MSNBC's primetime lineup hit its lowest January viewership ever among the advertiser-coveted 25-54 age demographic, averaging just 63,000 viewers.
- CNN experienced significant growth in the 25-54 demographic, with a 103% increase in primetime demo viewership compared to the previous month.
- Rachel Maddow's return to a five-day schedule boosted MSNBC's overall viewership compared to December 2024, though the network still trailed far behind competitors.
- Fox News dominated cable news rankings, taking 14 of the top 15 most-watched programs, with 'The Five' leading both total viewers and the key demo.