Particle.news
Download on the App Store

Former Bundesliga Coach Alexander Nouri to Run Two McDonald's Restaurants in North Rhine-Westphalia Starting January 2026

He says the role draws on the same people-first leadership he used in coaching.

Overview

  • Nouri will take over franchises in Herzogenrath and neighboring Kohlscheid, according to reports citing Süddeutsche Zeitung.
  • He completed McDonald's franchise onboarding, including hands-on burger preparation, and undertook additional training.
  • Nouri called the move "completely new territory" and said he is "here to learn."
  • The 46-year-old previously coached Werder Bremen and had short stints at Ingolstadt, Hertha BSC, and AO Kavala, and he has not held a professional head-coach role since March 2022.
  • He frames restaurant management as a people-focused task similar to coaching, and observers note a precedent with Holger Stanislawski running a Rewe supermarket.