Particle.news
Download on the App Store
29 ARTICLES
·
last wk.

Ford Unveils Universal EV Platform and $30,000 Pickup for 2027 Launch

To rival low-priced global EV competitors, Ford plans to slash manufacturing costs through a modular platform paired with a three-branch assembly tree.

Image
FILE - A vehicle assembly technician works on a 2025 Ford Expedition during a media tour to launch the 2025 Ford Expedition at the Ford Motor Company Kentucky Truck Plant, April 30, 2025, in Louisville, Ky. (AP Photo/Carolyn Kaster, file)
Image
A Ford logo is seen on the Ford Motor World headquarters in Dearborn, Michigan, U.S., March 12, 2025. REUTERS/Rebecca Cook/File Photo

Overview

  • Ford committed roughly $5 billion to develop the Universal EV Platform and Production System, targeting a $30,000 midsize four-door pickup for a 2027 rollout.
  • The Louisville Assembly Plant will receive nearly $2 billion in upgrades to secure about 2,200 hourly jobs while adopting a three-branch “assembly tree” in place of the traditional line.
  • A U.S.-built prismatic lithium-iron-phosphate battery pack co-developed with CATL will power the new EV family from Ford’s BlueOval Battery Park in Michigan.
  • Ford projects its modular platform will cut parts by 20%, fasteners by 25%, workstations by 40% and assembly time by 15%, while trimming about 4,000 feet of wiring harness per vehicle.
  • Executives describe the effort as a risky “Model T moment” aimed at matching Chinese cost structures and restoring EV profitability, with final range, capacity and pricing details to be confirmed later.