Overview
- Ford confirmed that neither the Ranger plug-in hybrid nor the Ranger Super Duty will be sold at U.S. dealerships.
- Company representatives said a Ranger PHEV would undercut sales of existing U.S. options, pointing shoppers to the Maverick and F-150 hybrids and to F-Series trucks for higher capability.
- Ford is growing its hybrid offerings in the U.S., but the Ranger will not be part of that expansion.
- The automaker is developing a lower-cost Universal EV platform with a midsize electric pickup planned around 2027, which Electrek reports is targeted to start near $30,000.
- Near-term strategy reflects EV headwinds, with the F-150 Lightning on hold and U.S. EV sales down sharply last month, including 1,006 Lightnings sold, a 72% year-over-year drop.