Overview

• Ford reported a $36 million net loss in Q2, its first quarterly loss in two years, driven in part by $800 million in Trump’s 25% auto tariffs.
• The company now expects tariffs to cost it $2 billion in 2025, reflecting a growing burden on earnings.
• CEO Jim Farley warned that persistent import duties are reshaping the auto industry into North American, European and Asian regional blocs.
• Ford executives including CFO Sherry House are in active talks with the White House to negotiate tariff adjustments.
• Despite producing 77% of its vehicles domestically, Ford’s reliance on imported parts leaves it exposed to steep tariffs.