Ford expands F-150 hybrid options and tech features for 2024 model year
- Ford aims to double F-150 hybrid production and increase take rate to 20% for 2024 model year.
- New F-150 tailgate, tech features, and styling updates introduced at Detroit Auto Show.
- Demand for gas and hybrid trucks remains strong despite growth of EVs.
- F-150 continues sales dominance as best-selling truck in US for over 40 years.
- Ford simplifies F-150 lineup and pricing while expanding hybrid and tech options.