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Ford Ends Focus Production After 27 Years

The retirement signals a shift to VW-based electric crossovers in Ford’s European lineup.

Overview

  • The final Focus left the Saarlouis line on Saturday 15 November, concluding a 27-year run and roughly 12 million sales.
  • Ford’s Saarlouis, Germany plant has stopped building cars, with no replacement model planned and no buyer announced.
  • The Focus’s place in Europe is effectively taken by the Explorer and Capri electric crossovers built on Volkswagen’s MEB platform.
  • Autocar reports Ford is preparing a new mid-sized crossover for 2027 to fill the gap, to be sold alongside the Kuga with petrol-hybrid and electric options.
  • Ford’s reshaped range follows a sharp market-share slide to 12th in Europe, and the company has appointed Jim Baumbick to lead regional product strategy.