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Forbes Says Beyoncé Joins Billionaire Ranks on Strength of ‘Cowboy Carter’ Tour

Forbes credits outsized touring revenue with catalog control as the decisive factor.

Overview

  • Forbes reports Beyoncé is now a billionaire, placing her in a small group of musician billionaires that includes Jay‑Z, Taylor Swift, Rihanna and Bruce Springsteen.
  • The 2025 Cowboy Carter Tour generated more than $400 million in ticket sales, according to Pollstar, with Forbes estimating roughly $50 million in concert merchandise.
  • Forbes estimates she earned about $148 million in 2025 before taxes, driven primarily by music income rather than consumer brands.
  • Her stadium run used a mini‑residency model—32 shows across nine venues—which helped make a large, high‑cost production commercially viable.
  • Tour logistics underscored the scale of the operation, with more than 350 technicians, about 100 semi‑trailers and eight 747 cargo planes supporting the show.