Overview

• Forbes published its estimate on August 22, prompting global coverage that places Federer among the world’s few athlete billionaires.
• Federer’s career prize money totaled roughly $130 million, far less than his earnings from sponsorships and business ventures.
• Key deals include long-term partnerships with Uniqlo, Rolex, Mercedes‑Benz and Moët & Chandon, which have generated hundreds of millions of dollars.
• Federer bought about 3% of On in 2019 for roughly $50 million, and the stake has appreciated significantly since the company’s growth and listing.
• He is reported as the second tennis player to reach billionaire status after Ion Țiriac, complementing a playing legacy that includes 20 Grand Slam titles and retirement in 2022.