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Foot Locker Ends High School Cross-Country Nationals in Balboa Park as Local Rescue Bid Forms

The move follows a post-acquisition cost review that found the event delivered limited retail return.

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Overview

  • Foot Locker said Thursday it is concluding the nearly 45-year national high school championship series long staged in San Diego’s Balboa Park.
  • Dick’s Sporting Goods agreed in May to acquire Foot Locker for $2.4 billion, and Forbes reports a subsequent balance-sheet review preceded the shutdown.
  • The company had historically paid for regional qualifiers, short-notice airfare and premium hotel lodging for finalists, as well as race production and a free livestream.
  • The event lost ground over the past decade as Nike Cross Nationals expanded with a team-focused model and drew more top athletes.
  • Olympian Jorge Torres, working with Tracy Sundlun, is pursuing new underwriting to keep the championship and its regional qualifiers in Balboa Park, with no funding secured yet.