Overview
- The GOP rolled out hats, shirts and mugs branded 'THE DEPORT DEPOT' in orange block lettering and a blocky stencil font reminiscent of Home Depot’s logo.
- Home Depot spokeswoman Beth Marlowe said the company never approved the design and contacted the Florida GOP to address the unauthorized use.
- Florida GOP chair Evan Power argued case law protects the design because no reasonable person would confuse it with Home Depot’s logo.
- The items, sold for $15–$28, were counted as political contributions before they were pulled from the party’s site.
- The incident highlights friction between corporate trademark enforcement and the GOP’s fundraising strategies tied to Governor DeSantis’s immigration detention policies.