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Florence Pugh Named Bvlgari Global Ambassador

The role positions the actor at the center of the Italian jeweler’s image push during a high-profile year.

Overview

  • Bvlgari said it has chosen the Oscar-nominated actor as a global ambassador, confirming the partnership in a press release.
  • Pugh said the role lets her express her individuality as part of a legacy that celebrates fearless female artistry.
  • Media reports place her alongside existing global faces such as Dua Lipa, Anne Hathaway, and Lisa from Blackpink.
  • Coverage links the tie-up to a packed 2026 slate, with reports listing Netflix’s East of Eden and new chapters of Dune and Avengers among her next releases.
  • The match leans on her track record for bold red-carpet looks and on Bvlgari’s Serpenti icon, which the house often spotlights through its ambassadors.