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Fleetwood Win Powers 34% Ratings Jump for PGA Tour’s Tour Championship Finale

NBC’s audience surge followed the Tour’s switch from starting strokes to a clear 72‑hole format.

Overview

  • Sunday’s final round on NBC averaged 4.49 million viewers, up 34% year over year and the most‑watched PGA Tour round of the season outside the majors, per Nielsen.
  • Tommy Fleetwood ended a long PGA Tour drought with the victory and collected a reported $10 million winner’s payout.
  • The postseason upswing extended across NBC’s playoff slate: FedEx St. Jude drew 3.6 million viewers (up 71%) and the BMW Championship averaged 3.5 million (up 43%).
  • This year’s Tour Championship was the first under a standard 72‑hole stroke‑play format after the midseason abandonment of the controversial starting‑strokes system.
  • LIV Golf’s Michigan Team Championship on Fox averaged about 422,000 viewers, underscoring the stark audience gap with the PGA Tour’s finale.