Five Companies Dominate Junk Food Ads in UK Before 9pm

A new report reveals that Haribo, Mars, Mondelez, PepsiCo, and Kellogg's are responsible for 80% of pre-watershed ads, prompting calls for stricter regulations.

• The UK government plans to implement a ban on junk food advertisements before 9pm starting October next year.
• The Food Foundation's report highlights the role of major food companies in promoting unhealthy diets, with calls for increased regulation.
• Nearly one in five supermarket multi-buy offers are on meat and dairy, with a significant portion on processed meats linked to health risks.
• The report criticizes the lack of transparency and targets from food companies regarding the healthiness of their product sales.
• The Food and Drink Federation states that the industry is committed to reducing calories, salt, and sugar, but acknowledges the need for further action.

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