Overview
- The teaser premiered on Fox & Friends and Melania Trump’s social accounts, offering the first footage from the 20 days leading up to the 2025 inauguration, including her on‑camera “Here we go again,” a speech‑coaching moment, and a brief phone exchange with the president.
- Amazon MGM Studios will release the documentary exclusively in theaters on Jan. 30, 2026, followed by a three‑part companion docuseries and a streaming window on Prime Video.
- The film follows the first lady’s transition back to Washington with what Amazon calls “unprecedented access,” featuring private meetings, conversations and behind‑the‑scenes settings.
- Melania Trump is credited as an executive producer, and multiple outlets report she sought and was granted editorial control; Amazon’s licensing deal is widely reported at about $40 million, with The Wall Street Journal reporting she would receive roughly 70% of the sum.
- Director Brett Ratner’s involvement marks his first major project since 2017 misconduct allegations he denies, and the trailer’s release drew sharply polarized reactions online.