Firestone Secures Long-Term Deal as IndyCar's Exclusive Tire Supplier
Bridgestone and Penske Entertainment extend Firestone's role, emphasizing sustainability and innovation in motorsports.
- Firestone will continue as the sole tire supplier for all IndyCar Series races, including the INDY NXT developmental series and the Indianapolis 500.
- The exact length of the new contract between Bridgestone America and Penske Entertainment has not been disclosed.
- Firestone has been IndyCar's tire supplier for 25 consecutive years, with a history in racing dating back to the inaugural Indianapolis 500 in 1911.
- Bridgestone has used Firestone and IndyCar as a platform for testing sustainable materials, including hard-to-recycle plastics and palm oil waste residue.
- The partnership includes Firestone's role in marketing, promotion, and fan engagement for the NTT IndyCar Series and INDY NXT by Firestone.