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Finance Ministry Details Bill Creating Cade Digital Markets Superintendency

Finance officials outlined a case-by-case regime under Cade's proposed digital markets superintendency to update antitrust tools for platforms.

Overview

  • The proposal (PL 4,675/2025) would add a Digital Markets Superintendency inside Cade empowered to monitor platforms, designate systemically relevant firms, and impose tailored obligations and sanctions.
  • Companies may be designated if they post at least R$50 billion in global revenue or R$5 billion in Brazil and exhibit large‑platform characteristics, with designation not triggering automatic duties.
  • Potential measures include bans on self‑preferencing and exclusivity clauses that hinder rivals, and possible requirements to disclose ranking criteria to users.
  • Operational rules include keeping a local office and updated contacts for service of process, with daily fines of R$20,000 for noncompliance that can be increased up to 50 times.
  • Relator Aliel Machado signaled amendments after consultations and study of EU and Japan models, while officials emphasized broad left‑right support and cited likely coverage of major app stores and service platforms such as Apple, Google and iFood.