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FIFA Sets 15 Kickoff Slots for 2026 World Cup, Upending German TV Plans

Late-night Germany kickoffs will curb ARD and ZDF’s advertising under post‑20:00 limits.

Overview

  • FIFA’s published schedule spans 15 kickoff times from 18:00 to 06:00 MESZ for 104 matches across the U.S., Canada and Mexico.
  • More than half of the games begin at midnight or later in Germany, squeezing audiences and complicating broadcasters’ programming.
  • Deutsche Telekom, which holds all German rights, is reportedly in talks with FIFA over contract terms, while organizers indicate the timings will not change.
  • ARD and ZDF, sublicensing 60 games, face legal ad restrictions after 20:00, with only Germany’s June 14 group match at 19:00 MESZ allowing commercials as the June 20 and 25 fixtures start at 22:00.
  • ZDF sports director Yorck Polus called the varied times “a real challenge” for scheduling, logistics and personnel after broadcasters had expected just four fixed slots.