Overview

• Preliminary Nielsen Sports data show the tournament reached about 2.7 billion viewers worldwide and drew roughly 2.5 million in‑stadium attendees across 63 matches in 11 U.S. cities.
• In Argentina, Boca Juniors vs Benfica attracted more than 9.1 million viewers with an 84.2% share, the country’s highest TV mark since the 2023 Copa Libertadores final.
• National tallies cited by FIFA include about 131 million viewers in Brazil (62% of the population), with Spain at 49% reach, Italy at 48%, and a 77.9% share in Saudi Arabia for Manchester City vs Al Hilal.
• DAZN served as the exclusive global broadcaster, streamed all matches for free, reported record sign‑ups, and drove digital growth as official tournament accounts added nine million followers and DAZN channels generated over 10 billion reactions.
• Chelsea won the final 3–0 over Paris Saint‑Germain, while separate reporting noted pushback from some coaches and players over calendar congestion and concerns about weather and player safety.