Overview
- Opening night at the Multiespacio Cultural Luján de Cuyo sold out, with local reports estimating roughly 8,000 attendees.
- No Te Va Gustar, Trueno, Dillom and El Kuelgue headlined, while Zoe Gotusso and Cruzando el Charco drew strong notices for their performances.
- Organizers implemented a QR-based cashless system via Popmeals.net and rolled out reusable cups as part of a sustainability program.
- The grounds showcased urban art from Cees, Hechicero One and Planeta Visual 1, plus a new sculptural emblem by artist Ayelén Bonelli.
- Produced by En Vivo Producciones, Crack and Popart Música with support from Mendoza’s government and the Municipality of Luján de Cuyo, the inaugural weekend sets the stage for a potential annual fixture.