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FDA Posts More Than 100 Warning Letters in Drug-Ad Crackdown Targeting Hims’ Compounded Semaglutide

The move follows a presidential directive to tighten oversight of pharmaceutical advertising.

Overview

  • Federal regulators publicly posted over 100 letters in a campaign against misleading drug promotions, marking the agency’s first direct policing of telehealth platforms selling compounded versions of prescription medicines.
  • A warning to Hims & Hers orders removal of claims implying its compounded semaglutide is the same as FDA‑approved Wegovy and Ozempic, emphasizing that compounded products are not reviewed or approved by the FDA.
  • The new letters deploy "cease and desist" language and caution that continued violations could lead to seizures or court injunctions.
  • Separate letters fault Eli Lilly and Novo Nordisk over an Oprah Winfrey TV special and promotional videos that regulators say gave a misleading impression of GLP‑1 drug safety and effectiveness.
  • Hims must respond within 15 working days detailing corrective steps, and its shares fell roughly 6% to 7% in Tuesday trading.