Overview

• The FDA's approval is limited to tobacco-flavored Vuse Alto products, excluding menthol variants.
• Reynolds American's Vuse Alto holds 40% of the U.S. vaping market share.
• The FDA emphasized that non-smokers, especially youth, should avoid using e-cigarettes.
• Competitor Njoy recently received FDA approval for a menthol-flavored e-cigarette.
• Juul Labs' products remain under FDA review amid legal and regulatory challenges.