Overview
- The club announced that the Fledermaus Tutulla puppet from the Puppenkiste story 'Kleiner König Kalle Wirsch' will be presented to the visiting team's captain at FCA's first home match of the season against FC Schalke 04 at the WWK Arena.
- Giving a Puppenkiste marionette in place of a traditional pennant is a ritual the club has used since the 2013/14 season and the motif is changed each year.
- FC Augsburg and the Augsburger Puppenkiste have maintained an official cooperation since 2009 that shows up in several stadium customs.
- Those customs include a pre-match Kasperl prediction of the score and the playing of the Puppenkiste melody 'Eine Insel mit zwei Bergen' after every FCA goal.
- The seasonal puppet choice builds local branding and fan engagement by linking matchday rituals to well-known regional cultural icons and giving visiting captains a tangible souvenir rather than a pennant.