Overview
- Fat Phill’s, founded in Amsterdam in 2019, operates 18 locations in the Netherlands and launched its first UK outlet in Clapham Junction, London, at the end of 2024.
- The chain’s Dublin branch, opening in June 2025, marks the next step in its ambitious expansion plan across the UK and Ireland.
- Freshly Baked Ltd, the company behind Auntie Anne’s UK, is managing the rollout, with plans for up to 100 locations by 2034.
- Known for its American-style smash burgers, loaded fries, and indulgent menu, Fat Phill’s has received rave reviews, boasting a 4.7-star Google rating.
- Food enthusiasts and bloggers have compared the chain favorably to McDonald’s and KFC, praising its quality, flavors, and unique dining experience.