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Fastly Sets Ambitious 2029 Targets and Adds AI Security Controls

The company ties surging machine and AI traffic to explicit revenue and margin goals while investors focus on whether Fastly can deliver on cross-selling and execution.

Overview

  • Fastly used its Investor Day to lay out fiscal 2029 targets that call for $1.1 billion to $1.3 billion in revenue and implied annual growth of roughly 14% to 21%.
  • The company introduced three AI-focused products—AI Runtime Control, AI Firewall and enhanced API Security—designed to give customers real-time visibility and control over AI model access and API use.
  • Fastly says machine-generated traffic topped 50% in July–August and that AI traffic expanded about 6.5 times faster than human traffic in early 2026, which management says underpins its growth case.
  • Market reaction was volatile with an investor-day selloff followed by a rebound that sent shares about 14% higher to a close near $29.65, while analysts split between raising targets and urging caution over the wide guidance range.
  • Management framed the change as a shift from a CDN to a unified edge platform that relies on cross-selling—about 30% of large customers already use four or more Fastly products—which will determine whether traffic gains convert into sustained margins and free cash flow.