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Fast-Food Chains Unleash App-Based Free Fries for National French Fry Day

Major fast-food brands have layered holiday boosts on ongoing loyalty offers to drive digital engagement this week

Overview

  • National French Fry Day now officially falls on the second Friday in July, landing on July 11 this year
  • McDonald’s app users can redeem a free medium fry with any $1 purchase every Friday through December 26 and receive an extra free medium fry through Sunday, July 13
  • Wendy’s app offer grants a free any-size Hot & Crispy Fries with any purchase on July 11 and on every remaining Friday through 2025
  • Burger King’s Royal Perks members can claim one free order of fries per week with a $1 minimum purchase for a limited time
  • A Talker Research survey for McCain Foods and YouGov polls show Americans eat about 17 pounds of fries per year and rate fries alongside hamburgers at 86% popularity