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Fantasy Life Secures $7 Million to Power New Guillotine League App

Backed by a $7 million injection from LRMR Ventures led by LeBron James alongside Maverick Carter, the company is evolving into a full-stack fantasy sports betting platform

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Overview

  • Fantasy Life closed a $7 million funding round led by LRMR Ventures, marking its first outside investment since a 2023 seed raise
  • The startup acquired Guillotine Leagues IP and infrastructure to support a survivor-style format that eliminates the lowest-performing team each week
  • The dedicated Guillotine Leagues app is now live, underscoring Fantasy Life’s move into tech-driven game offerings
  • Fantasy Life employs 25 full-time staff and leverages more than 500,000 newsletter subscribers to feed its growing gaming community
  • Licensing deals with Roku, Fubo and a partnership with NBC Sports extend Fantasy Life’s content reach across streaming and broadcast channels