Fanatics Seals Deal to Buy PointsBet's U.S. Assets for $225 Million After Bidding War
- Fanatics will recommend PointsBet shareholders approve a $225 million deal to acquire PointsBet's U.S. business.
- Fanatics originally offered $150 million but increased their bid after DraftKings offered $195 million.
- The deal provides Fanatics access to 15 states and PointsBet's technology and licenses.
- CEO Michael Rubin doubted DraftKings' offer and saw it as an attempt to delay Fanatics' entry into the sports betting market.
- The cost is higher than $225 million due to PointsBet's $250 million ad deal with NBC.