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Fan Sites Say Disney Is Recasting Marvel and Star Wars for Gen Z

The reported shift prioritizes lighter, meme-friendly tones to court younger viewers over legacy sensibilities.

Overview

  • New commentary from Inside the Magic, DisneyFanatic, and Disney Dining argues Disney is steering both franchises toward youth-focused storytelling built for Gen Z tastes.
  • Writers cite recent stumbles such as Doctor Strange in the Multiverse of Madness, Ant-Man and the Wasp: Quantumania, and The Marvels, along with the divided response to the ReyKylo trilogy, as catalysts for reassessment.
  • Examples like Thor’s Fortnite gag in Avengers: Endgame are presented as early signals of a move toward pop-culture winks and self-aware humor.
  • Coverage predicts more quippy, shorter-attention humor and youthful leads such as Tom Holland’s Spider-Man in Marvel, with Star Wars expected to tilt toward lighter Jedi and comic-relief side characters.
  • The pieces frame the pivot as a revenue-preserving strategy that could alienate longtime fans while cultivating a new, younger base, noting this is analysis rather than a formal Disney announcement.