Overview

• Jeff Ulbrich stated he never feared losing his position as Falcons defensive coordinator, citing consistent support from the organization, including owner Arthur Blank.
• The prank call incident occurred during the 2025 NFL Draft when Ulbrich's son, Jax, accessed Shedeur Sanders' contact information from an open team device.
• The NFL fined the Falcons $250,000 and Jeff Ulbrich $100,000 for failing to safeguard confidential draft prospect data; neither party appealed the penalties.
• Both Jeff and Jax Ulbrich publicly apologized, with Jax calling his actions 'inexcusable' and Jeff pledging to improve personal and organizational accountability.
• The Falcons continue to review their data security protocols, while Ulbrich's family deliberates appropriate disciplinary actions for Jax.