Fairtrade Praises UK Shoppers for Boosting Certified Product Sales
Two-thirds of British consumers opted for Fairtrade products, supporting low-income farmers and climate resilience.
- Research shows 69% of UK adults bought Fairtrade items in the past year.
- Fairtrade products generated £28 million in premium payments for producers in 2023.
- Billboards in major cities thank shoppers and encourage continued support.
- Grassroots events across the UK celebrate Fairtrade's 30th anniversary.
- Climate change concerns drive 'conscious consumerism' among British shoppers.
The Guardian 
Evening Standard 
The Independent 