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Fable Studio Debuts Showrunner AI Platform with Interactive ‘Exit Valley’ Series

With Amazon’s backing, Fable has opened its AI-driven Showrunner service to the public, pursuing licensing deals with major streamers by year’s end.

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San Francisco-based Showrunner, an interactive artificial intelligence streaming platform backed by Amazon, has unveiled its first playable AI show, “Exit Valley,” an animated satire of Silicon Valley.
© Fable Studio via Business Insider
San Francisco-based Showrunner, an interactive artificial intelligence streaming platform backed by Amazon, bills itself as the “Netflix of AI.”

Overview

  • Amazon has taken an undisclosed stake in Fable as the company launches its text-to-episode AI platform for general users.
  • Showrunner’s first playable series, Exit Valley, offers an animated satire of Silicon Valley featuring figures like Sam Altman and Elon Musk.
  • Users can generate full 22-minute episodes in minutes, customize storylines with text prompts and insert themselves via photo uploads.
  • Fable plans to deploy new funding on hiring AI specialists, including engineers from Google’s DeepMind, and bolstering its Los Angeles team.
  • The studio aims to secure a licensing agreement with a major streaming service before the end of 2025.