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F1: The Movie Passes World War Z as Brad Pitt’s Highest-Grossing Film and Becomes Apple’s Biggest Theatrical Success

Industry insiders report that Apple is in advanced talks to secure US Formula 1 broadcast rights after the movie’s box office triumph.

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Damson Idris in F1: The Movie. Image: XPB Images
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Overview

  • F1: The Movie has grossed around $546 million worldwide, surpassing World War Z’s $531 million to claim the top spot in Brad Pitt’s career box office.
  • The film outpaced every previous Apple-backed title—including Napoleon and Killers of the Flower Moon—to become Apple Studios’ most successful theatrical release.
  • Premium formats like IMAX helped sustain strong attendance in over 80 markets, pushing the total past the $500 million break-even threshold against a $250 million-plus production and marketing spend.
  • Apple has yet to announce a streaming release date as it leverages the film to drive Apple TV+ subscriptions and signal a shift toward tentpole cinema.
  • According to industry sources, Apple is negotiating with Formula 1’s rights holders to bid for US broadcast rights when ESPN’s contract expires at the end of 2025.