Particle.news

Download on the App Store

F1 Fan Survey Reveals Youthful, Female-Led U.S. Audience Surge

This global study of over 100,000 fans highlights how F1’s growth strategy taps into a participatory digital culture

Image
Image
Image
Image

Overview

  • The 2025 Global F1 Fan Survey collected responses from more than 100,000 self-identified fans across 186 countries
  • Women account for three in four new fans, with Gen Z females driving much of the sport’s recent audience growth
  • U.S. respondents made up the largest national group and 73% of American fans say they plan to attend a Formula 1 race
  • Sixty-one percent of survey participants report engaging with F1 content on a daily basis across streaming and social platforms
  • Ninety-four percent of fans expect to still be following Formula 1 five years from now, signaling deep long-term commitment