Overview
- The Premier League home opener against Brighton on Sunday will be the club’s first competitive game at the new Bramley-Moore Dock ground, with a capacity crowd expected.
- Merseyrail will run 15-minute services on the Southport, Ormskirk, Hunts Cross and Headbolt Lane lines, four shuttle bus routes will operate from the city centre, Bootle and Kirkby, and special Pier Head–Seacombe ferry sailings are planned.
- Supporters are advised to download digital tickets to phone wallets before arrival, use tap-in turnstiles or barcode scanners at gates, and circulate around concourses to avoid congestion identified at test events.
- Matchday amenities include 22 self-pour EBars and four Amazon Just Walk Out ‘Through Pass’ units, plus a Distributed Antenna System and free Wi‑Fi to improve mobile signal throughout the stadium.
- Everton’s CEO says stadium revenues will be reinvested under The Friedkin Group, the venue carries Hill Dickinson naming rights and is confirmed for Euro 2028, and defender Jake O’Brien vows to “put things right” after the opening-day defeat.