Overview
- On June 27 the Commission warned that persistent non-compliance could trigger daily fines of up to 5% of Meta’s average global turnover.
- In April Meta was hit with a €200 million penalty for launching its November 2023 ad consent scheme in breach of Digital Markets Act rules.
- Regulators have yet to decide if Meta’s November 2024 updates fully address the parameters set out in their non-compliance decision.
- The Commission has pledged to apply DMA obligations uniformly and is scrutinizing major gatekeepers for unfair data-driven barriers to competition.
- Meta has denied unfair treatment, accusing EU officials of shifting criteria while defending its dual subscription and free ad-supported offering.