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EU Poised to Approve Apple’s App Store Reforms, Avert Daily €50M Fines

The European Commission’s assessment of Apple’s revised fee tiers with external payment links is expected to eliminate the threat of daily DMA penalties

Apple logo is seen on the Apple store at The Marche Saint Germain in Paris, France July 15, 2020.  REUTERS/Gonzalo Fuentes//File Photo
European Commission

Overview

  • Apple’s updated structure imposes 13–20% processing fees on in-App Store purchases and 5–15% charges on external transactions, while allowing unlimited links to off-store payment methods.
  • Brussels fined Apple €500 million in April for violating the Digital Markets Act and set a 60-day deadline to remove anti-steering restrictions.
  • People with direct knowledge say the European Commission will likely approve the changes in the coming weeks, preventing roughly €50 million in daily fines.
  • An EU watchdog stated it is still evaluating Apple’s proposals and stressed that all enforcement options remain available.
  • Apple has appealed the initial €500 million penalty, calling it unlawful and arguing that the Commission’s requirements exceed legal mandates.