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EU Parliament Vote Could Force Renaming of Plant-Based ‘Meat’ in Northern Ireland

Because of the Windsor Framework, EU food-labelling rules would apply in Northern Ireland rather than Great Britain.

Overview

  • MEPs are scheduled to vote on Wednesday on an amendment that would bar plant-based products from using traditional meat terms.
  • The proposal is expected to attract backing from the centre-right European People's Party, right-wing groups and some liberal MEPs.
  • If adopted, retailers in Northern Ireland would have to rename vegan items, with reported alternatives such as tubes or discs.
  • Greggs' vegan sausage rolls are likely to keep their name in Northern Ireland because UK-made goods using the green lane can retain UK branding.
  • Unionist politicians have protested that Northern Ireland is bound by rules it did not set, and although the Stormont brake could be sought, previous attempts were rejected by the UK Government.