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EU Opens Antitrust Probe Into Meta Over WhatsApp AI Access Rules

Investigators will examine whether WhatsApp’s new terms unlawfully foreclose rival AI assistants.

Overview

  • The European Commission has launched proceedings to assess whether Meta restricted competing AI providers’ access to WhatsApp.
  • In October, Meta changed WhatsApp’s terms to bar companies whose primary business is AI from using a specific business‑assistant feature.
  • Existing AI providers have a transition window until mid‑January before the restriction fully applies.
  • The case proceeds under EU competition law rather than the Digital Markets Act, with no set deadline and possible fines if abuse is confirmed.
  • Meta says it has not received formal details of the EU case, while Italy’s competition authority continues a separate probe into forced integration and the lack of an opt‑out.