Particle.news

Download on the App Store

EU Fines Google €2.95 Billion as U.S. Judge Imposes Behavioral Remedies in Search Case

The week’s actions signal a shift toward targeted fixes that test new limits on Google’s power across jurisdictions.

Overview

  • European Commission penalized Google €2.95 billion for favoring its own adtech services and ordered it to end self‑preferencing and address conflicts of interest, with 60 days to respond.
  • Google said it will appeal the EU decision, arguing the ruling is wrong and that mandated changes could hurt European publishers and advertisers.
  • Separately, a U.S. court declined to order divestitures of Chrome or Android but barred exclusive search‑distribution deals and required data sharing with qualified competitors.
  • Judge Amit Mehta’s order compels access to portions of Google’s search index and user‑interaction data at marginal cost, expands search and ad‑syndication access, and mandates disclosures of material ad‑auction changes, with a Technical Committee overseeing a six‑year term.
  • Google plans to appeal the U.S. ruling and has raised privacy concerns, while market reaction was positive after the narrower remedies, with Alphabet shares jumping roughly 8% and Apple also rising.