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EU Fines Elon Musk’s X €120 Million in First Enforcement of Digital Services Act

The first test of the EU’s Digital Services Act puts X on the clock to remedy deceptive design, ad disclosure lapses, limited researcher access.

Overview

  • Brussels cited three violations: misleading paid verification checkmarks, inadequate advertising transparency, and restricted access to public data for researchers.
  • The penalty was split into €45 million for the checkmark design, €40 million for researcher access, and €35 million for ad transparency failures.
  • X has a set deadline to submit corrective measures and can contest the decision in EU courts, with further probes into the platform still open.
  • U.S. officials including Vice President J.D. Vance and Secretary of State Marco Rubio criticized the action, while EU representatives rejected claims of censorship.
  • The Commission simultaneously closed a related case against TikTok after commitments on its ad archive, and noted DSA fines can reach up to 6% of global turnover.