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EU Fines Apple and Meta €800 Million in First Digital Markets Act Enforcement

The European Commission penalizes tech giants for anti-competitive practices, setting a 60-day compliance deadline to avoid further sanctions.

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Overview

  • Apple was fined €500 million for restricting app developers from offering cheaper or alternative distribution channels outside the App Store.
  • Meta received a €300 million fine for its pay-or-consent model, which failed to provide users with a genuine alternative to personalized advertising.
  • The Commission closed a separate investigation into Apple’s app uninstall and default settings policies, concluding the issue is resolved.
  • Meta’s revised lower-data ad model, introduced in November 2024, is still under evaluation by the Commission as part of ongoing discussions.
  • Both companies have 60 days to comply with the Digital Markets Act requirements or face additional periodic fines of up to 5% of annual revenues.