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EU Fines Apple and Meta €700M in First Digital Markets Act Enforcement

The European Commission penalized Apple and Meta for anti-competitive practices, ordering compliance within 60 days to avoid further penalties.

A Meta logo is pictured at a trade fair in Hannover Messe, in Hanover, Germany, April 22, 2024. REUTERS/Annegret Hilse//File Photo
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Overview

  • Apple was fined €500 million for restricting app developers from directing users to cheaper purchasing options outside its App Store.
  • Meta received a €200 million fine for its 'pay-or-consent' model, which required users to either pay for ad-free services or consent to targeted ads.
  • These are the first fines issued under the EU's Digital Markets Act, which aims to curb the dominance of Big Tech gatekeepers.
  • Both companies have announced plans to appeal the decisions, criticizing the EU's actions as unfairly targeting American businesses.
  • The fines have heightened tensions between the EU and the Trump administration, which has threatened tariffs in response to EU tech regulations.