EU Declares Elon Musk's X Not a Gatekeeper Under Digital Markets Act

The European Commission finds X lacks the market influence to be regulated as a major platform, sparing it from strict compliance obligations.

The EU concluded that X does not meet the criteria to be designated as a 'gatekeeper' under the Digital Markets Act, primarily due to its insufficient influence as a business gateway.
X's advertising revenue and user engagement have reportedly declined, weakening its position compared to other major platforms like Meta and TikTok.
Elon Musk's X argued successfully that its current scale and impact in the EU market do not warrant the gatekeeper status, which comes with stringent regulatory requirements.
The decision spares X from obligations such as ensuring fair access to its platform for competitors and avoiding self-preferencing, which are enforced on designated gatekeepers.
Although X avoids DMA regulation for now, the EU will continue monitoring its market position and may reassess if significant changes occur.