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2mo ago

Ethan Hawke Criticizes Casting Decisions Based on Social Media Metrics

The actor and his daughter Maya Hawke discuss the growing trend of prioritizing Instagram follower counts over acting experience in Hollywood.

Ethan Hawke at a press conference for the film "Blue Moon" during the International Film Festival, Berlinale, in Berlin, on Feb. 18.
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Overview

  • Ethan Hawke described casting decisions based on actors' social media follower counts as 'crazy,' sharing his own experiences with the trend at the Berlin Film Festival.
  • Maya Hawke revealed on a podcast that some directors are required by producers to meet specific follower count thresholds to secure project funding.
  • Ethan Hawke expressed concern about the industry's shifting priorities, emphasizing the importance of acting skills over social media presence or physical appearance.
  • The actor credited his daughter Maya, known for roles in 'Stranger Things' and 'Asteroid City,' for teaching him about navigating social media in the entertainment industry.
  • Both Hawkes acknowledged the challenges of adapting to the evolving entertainment landscape, where public personas and online metrics increasingly influence creative decisions.