Esther Crawford Joins Meta as Director of Product

Former Twitter executive and Elon Musk loyalist, known for her viral office sleepover, transitions to Zuckerberg's Meta.

Esther Crawford, previously a high-profile Twitter executive under Elon Musk, has been hired by Meta to serve as Director of Product for Messenger.
Crawford's move to Meta marks a significant shift in her career, following her public endorsement of Musk's intense work culture and subsequent layoff.
Her decision to join Meta was influenced by the company's broad impact on global communication and Zuckerberg's vision for efficiency and innovation.
The hiring adds a new layer to the ongoing rivalry between Zuckerberg and Musk, with Meta competing directly against Musk's social media ventures.
Crawford praised Zuckerberg's leadership and expressed enthusiasm for developing next-generation social experiences at Meta.