Overview
- ESPN reports record 2025 results for daytime studios: Get Up averaged 424,000 viewers (+10% YOY), First Take averaged 517,000 (+6%), and The Pat McAfee Show rose 8% across linear and digital.
- Pardon the Interruption remained the top weekday studio program at 679,000 viewers, its best performance since 2019.
- SportsCenter posted broad daypart growth, with 6 p.m. up 16% to its best since 2015, 11 p.m. up 17% to its best since 2019, and 7 a.m. up 5%.
- NFL Live climbed 18% to its best year since 2016, including youth (+78%) and female (+48%) gains, while NBA Today rose 16% for the strongest daily NBA studio performance since 2018.
- Coverage links the rebound to ESPN’s 2025 DTC launch, an NFL equity deal, and a YouTube TV carriage dispute, while noting Nielsen’s Big Data changes and a December surge complicate comparisons.