Overview
- ESPN JV is live on YouTube at youtube.com/@ESPNJV and the network says it will add new videos to the channel regularly.
- The channel will mix short-form interactive videos, sports quizzes, and challenges designed to get children to test skills and sports knowledge.
- ESPN JV will feature appearances by top athletes and integrations with familiar Disney franchise characters to make sports more accessible for kids.
- The channel includes an original animated series called The Sports Explorers, created with WSC Studios and starring the ESPN Squad characters Ez, Shay, PJ and Nora.
- The launch formalizes ESPN and Disney’s recent strategy of using franchise tie-ins and digital-first content on platforms like YouTube to build long-term fans among children and families.