ESPN Eyes WWE Archive to Bolster New DTC Service
ESPN already holds U.S. archive rights for its upcoming WWE Premium Live Events, positioning the network to bid on the broader library once Peacock’s deal ends next spring.
Overview
- Jimmy Pitaro confirmed that ESPN controls archival rights for WWE’s Premium Live Events set to stream starting in spring 2026.
- Pitaro said ESPN would pursue the remainder of WWE’s library if those rights become available after Peacock’s 2021 deal expires.
- WWE/TKO is seeking a new home for its remaining archives and NXT Premium Live Events as Peacock’s agreement approaches its spring 2026 deadline.
- Peacock has held WWE’s archive since 2021, and its upcoming expiration opens a window for competitive bidding among media companies.
- Adding WWE’s vault would strengthen ESPN’s $29.99 direct-to-consumer service by pairing live wrestling events with on-demand historical content.