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ESPN Ends 35-Year Partnership With MLB Over Cost and Viewership Concerns

The network opted out of its $550 million annual deal, citing diminishing returns, as MLB explores new broadcasting options.

  • ESPN has decided to end its long-standing partnership with Major League Baseball, opting out of the final two years of its $550 million annual broadcasting deal.
  • The decision was driven by ESPN's assessment that MLB content was not generating sufficient advertising revenue, accounting for just 2.2% of its total ad sales in 2024.
  • MLB Commissioner Rob Manfred criticized ESPN for minimal coverage of baseball outside of live games and expressed dissatisfaction with its reduced cable audience reach.
  • Fans have expressed mixed reactions, with many celebrating the split and criticizing ESPN’s perceived lack of commitment to promoting baseball.
  • MLB is now exploring potential new broadcasting partners, including streaming platforms like Amazon Prime Video, as it seeks to replace ESPN’s coverage.
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